THE FUNCTIONAL FOOD STORY

Functional foods as a concept originated in Japan during the year 1984, where it was called FOSHU-Food for Special Health Uses. Later on the concept was widely accepted around the world and it came to be called Functional foods. “Functional foods are those which offer additional documented health benefits in addition to the nutrients present in it”

Main component of Hildur products is oats. Oats contain a soluble dietary fibre component called beta glucan which has been shown to reduce the level of blood cholesterol and thereby also the risk for coronary heart diseases. EFSA- European Food Safety Authority and FDA-Food and Drugs Administration of USA permit making claims based on the above information.